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Automotive · Niche portfolio

Automotive CGI

Showroom-grade vehicle imagery and films. Hero stills, configurators, launch campaigns, autoshow loops, and HUD-ready interior visualization for OEMs, dealerships, and aftermarket brands.

Lead time3–10 weeks
Fromfrom $5,040 / shot
ComplexityHigh
Deliverables4 types

What this service is

Showroom-grade vehicle imagery for OEMs, dealerships, and aftermarket brands. Hero stills, configurator turntables, autoshow loops, HUD interior visualization — every material calibrated to the brand book.

Pricing context

Industry premium (USA/AU): $9,000–$25,000 / shot · EU mid-tier: €6,000–€18,000 · DARK: from $5,040 (≈50% under US premium)

How the price is formed

CAD import + class-A surface clean
24%
Material build (paint, glass, carbon)
22%
Studio environments / HDRI
14%
Animation / turntables (if any)
16%
Render + colour grade
24%

How we run it · 5 stages

01

Reference & build sheet

Week 1

OEM CAD or our reference build. Material spec — paint codes, leather, alcantara, finishes — locked from the brand book.

02

Lookdev

Week 2–3

Studio HDRIs and brand lighting rigs. Multi-layer car paint shaders. Tire compounds. Brake glow.

03

Shots & cameras

Week 4–6

Hero exteriors, ¾ interior, dynamic action shots, configurator turntables. Composition signed off pre-render.

04

Render

Week 7–8

Path-traced renders, multiple paint variants and configurations from the same build.

05

Delivery

Week 9–10

Hero crops, social cuts, configurator package, brand-portal-ready file structure.

Tools & technology

Autodesk VRED

OEM-grade renderer — what BMW, Mercedes, Audi use internally. Pixel-perfect paint and chrome.

Alias Surface

Class-A surfacing — when the CAD file isn't shippable, we rebuild the surfaces to OEM tolerance.

Substance Painter (auto pack)

Custom paint flake builder — pearlescent, metallic, candy coats — physically accurate.

Unreal 5 (real-time path)

Configurators and dealer-floor experiences — same models, real-time engine.

What you receive

Stack

Maya Houdini Octane Unreal 5

Related portfolio work

Start a automotive cgi project

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